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Financial Times Events Segment Posts 11-Percent Growth

02/2013

The conference segment of the Financial Times has gone from producing seven events in 2005 to more than 220 last year. Now, rebranded as Financial Times Live in 2012, the company has made a push toward integrating virtual and social elements into its live events.

Erasing the Digital-Physical Divide

We don’t look at the explosion of smarter technology as a way for people to keep adding devices and applications to their already busy lives. Rather, true human-centered design should collapse our array of devices and applications, making interactions with our environment and its data more intuitive and seamless, providing what we need, when we […]

Junior high school students were explained about businesses of events

 
7th grade students of Niigata junior high school affiliated with the education department in Niigata University carried out a round exploration visiting public offices and institutions for 2days on Feb.21th, 22nd.

They had a study meeting in the National Olympic Memorial Youth Center with a guest speaker; Yusaku Nagato, who is an executive director of the Zeal Associateas. He explained students about his own school days, getting employments, and projects of events and spatial designs that the company undertakes.

At the end of the speech, he sent students a message that urged them to find what they can love and to commit it.

Kiwanis International Annual General Meeting for the first time in Japan

International Convention Bureau in Chiba (CCB-IC) managed to succeed in inviting the 99th Kiwanis International Annual General Meeting to Japan for the first time ever.

The 99th Annual General Meeting of Kiwanis International, which is one of the three major voluntary social service organizations in the world, was already decided to be held in the Asia-Pacific Region, but the exact country and city to host it was still undetermined.

In this situation, after direct negotiations, the organization’s headquarters in the US chose Chiba city in Chiba Prefecture, having taken into consideration the proximity of Tokyo, Narita and Haneda airports and the entire area’s highly valued support and enthusiasm.

Toy Fair Battled the Blizzard

02/2013

Emphasizing communication and flexibility, Toy Fair made it through the mid-February blizzard that crippled much of the Northeast with up to 40 inches of snow.

The Week In Tradeshows | Feb. 25

02/2013

Interest up for hosted buyer program at inaugural World Travel Market Latin America…Surfing expo, The Boardroom, launches new event…Phoenix suburbs draw record number in 2012 and more.

The Sydney Opera House Project

Consumer and B2B brands have a lot in common with the world’s great art institutions and can draw some important lessons from how they market themselves. Similar challenges both groups commonly face: “How do we keep things fresh and evolve to stay relevant?” and “How do we remain iconic in the minds and hearts of […]

Reinventing Auto Brand Engagement

We recently helped a few of our auto clients rethink how to engage consumers and industry media through auto shows; this meant looking at customer demographics, brand positioning and the vehicles themselves and working from that blueprint to design new ways to communicate, entertain, educate and entice. The result? Well, we pulled together this little […]

Beck’s 360-Degree Online Experience

Beck’s “Hello/Again” collaboration with Lincoln and director Chris Milk is truly inspiring. They’re giving online viewers the ability to experience a Beck performance of David Bowie’s iconic “Sound and Vision” from several vantage points and to enjoy the sound from any and every seat in the house. A rich, real-time viewing and interactive experience. Extra […]

Reinforcement mouth bitter fighting crystal glass “Fine crystal” – Orient Sasaki glass Co., Ltd.

Reinforcement mouth bitter fighting crystal glass “Fine crystal” – Orient Sasaki glass Co., Ltd.