May 14, 9, CBN-JP and  Group8 will hold a joint workshop with the theme “Current Status and Issues of MICE business in the City hotel” at Prince Hotel.

As a year of promoting MICE, Japan Tourism Agency was positioning 2010 as “JAPAN MICE YEAR”, related industries and local governments are working to put the effort into promoting.

In urban hotel on the other hand ,there is the voice of the later: “It may be possible to secure just stay, because of strong yen, banquet fee (conference room fee) is difficult even 90% discount on,” ” Sales people can not directly sale inbound MICE.”

Based on the current situation, focusing on the “C” and “I” among the MICE, joint workshops was decided as a place for exchange of ideas.

During the keynote, on stage to the theme of “principles and obligations of the conference in the hotel business cities,” said Mr Tanaka, executive director.

Professor Tamai of Rikkyo University, as a coordinator,  will discuss at panel discussion about the current status and challenges of each panelist.

The participation fee (bring on the day) costs 10 000 yen.

For more information, access the websites:

Group８ （Leisure industry study group）
http://group8.jp/

CBN-JP（Conference Business Network, Japan）
http://www.cbn-jp.com/blog/

From April 3rd to 5th of 2013, the JAPAN FOOD JOURNAL CO.,LTD. will host an exhibition on food products entitled “FABEX2013” at Tokyo Big Sight, and is currently accepting applications for exhibitors.

FABEX2013 is a one-stop business-to-bussines show specializing in lunch foods, eating out, and school lunches, combining “The 16th FABEX 2013,” and “The 10th Desserts, Sweets & Drink Festival.”
Same as last year the show combined with “2013 Japan Meat Industry Fair 38th,” “Wine & Gourmet Japan”  and “Noodle Industry Fair” and in total the shows are expecting 750 companies spread across 1500 units, with an estimated 75,000 attendees.

For more details: access FABEX website: http://www.fabex.jp/

How do you live with pets?

Because of this recent trend, the demand for going outside and traveling together with pets has increased.

The pet industry’s international trade fair “Interpets” states in it’s name that it’s a abundant fair for the lives of both pets and people. Besides the great amount of goods for pets, there are also life-style goods exhibited. You’ll find the latest pet food and refined fashion item’s whose design will catch your eye, and above all of that what especially caught my eyes were the special pet-size vehicles.

The vehicle was made in a collaboration between the French company Renault and the seat accessories producer Cabana.Upon seeing the exhibition, a lot of those attending stopped walking, and had a peek at the car.

The president of Renault Japon was also at the booth from day one, and stated: ”What I think is the most important thing is that being in a place where pet-lovers meet, and talking with those people helps us understand what kind of needs and wishes these people have.”

As for pioneering new business fields, the top knows the general needs from experience, and will have to make quick decisions and tactics, which he’s doing his best at at the event.

Interpet 2012 Website: http://www.Interpet.jp

The DMG Events Japan, who produces conferences and exhibitions, announced that on October 30 and 31st Facebook’s global creative solutions director Mark D’Arcy will be a keynote speaker at “ad:tech Tokyo 2012.”

Mark D’Arcy will be one of five keynote speakers. He will talk about how to use social networking services for business from the point of view of developing innovative ideas that effectively use social graphs.

This is the first lecture by the Facebook global creative director to be held in Japan.

“Ad:tech” is a global digital marketing conference held in Tokyo, New York, San Francisco, London, Singapore, Sydney, Melbourne, New Delhi, Bangalore for businesses within the global marketing communication sphere. LinkedIn, Twitter, Hulu, Facebook, and others were exhibited at “ad:tech” when they were starting up.

At “Ad:tech Tokyo 2012” the Tokyo international forum will be held at twice the scope it was last year. Aside from conferences, there will also be joint exhibits and the exhibition zone, innovation zone, and sponsor workshops will be held in the exhibition hall.

http://www.adtech-tokyo.com/en/pricing/index.html

Toppan Printing have announced that “LinkPlace for Exhibition” will begin offering from late of August. “LinkPlace for Exhibition” combine personal cloud service “Evernote” and the O2O promotion system “LinkPlace”, developed the service newly expanded applications distribution of materials in the shop and exhibition.

The service is what customers want to be readily available material data that are distributed at stores and exhibitions. It doesn’t need to take a heavy material , customers and visitors can confirm the content of the material to access “Evernote”.

When visitors conduct a Pre-registration of the exhibition, they enter the account information of “Evernote” . Day of the exhibition, the registrant held up the IC tag their individual account information has been recorded at the reception venue .

On the day of the exhibition, participants receive an IC tag which is recorded an account information, and when they scan it into a device loading NFC in the booth where the device is placed, the outline of the data will be sent to paticipants’ “Evernote”.

Also, it provides paperless document distributed by exhibitors and organizations also in the exhibition. It can reduce the burden on the promotion and sending the direct mail (DM) to further visitors.

MPI JAPAN will hold the “MPI JAPAN August Seminar” at Roppongi Academy Hills 49 on 28th August.

Mr. Tomoyuki Iwashita of the Travel Journal, Mr Horiuchi of the Vietnam Airlines, Ms Suzuki of the ISC and Mr Tamai of the e-tech Group will talk about the attractions of Vietnam and the business situation of MICE.

Vietnamese food, drinks and products will be presented in this seminar where all the participants can feel about Vietnam through the food/ wine tasting.

According to ICAO(International Civil Aviation Organization), the growth of the demand of air transportation in the Asian Pacific area will be at a annual rate of 5.8% in the future, indicating the highest growth in the world.

And with new services expansion of LCC in Asia, travel business in ASEAN is expected to be grown more than ever.

The lecture will be about the Vietnam, which draw attentions in ASEAN travel business. Four Vietnam specialists, who are authorities on the latest information, will be giving lectures.

After the lectures, attendants will have Networking Programs at a popular Vietnamese restaurant, “Cyclo”.

For more information refer to the MPI JAPAN website: http://www.mpijapan.com/event.html

Date: 2012/8/28 16:00-18:00
Venue: Roppongi Academy Hills 49
Subject of speech:
“Travel to ASEAN countries; the fascination of Vietnam and the Latest MICE information ” (Tentative)
“Travel to Vietnam; Comport and Atmosphere” (Tentative)
“Fascination of Vietnam; Food, Fun and Approach to MICE business” (Tentative)

Tokyo Big Site has concluded a memorandum with TAITRA regarding mutual cooperation for the exhibition on July 26th.

Tokyo Big Site has been demonstrating its commitment to enhance its globalization operation by setting up International Operation Team in Business Development Division since April. This memorandum is a part of the initiatives, which promotes building entry supporting system of the exhibition that Tokyo Big site and TAITRA co-sponsor.

Tokyo Big Site has making its effort to build a good relationship through employee exchanging program by concluding agreements with COEX and KINTEX in Korea. Also, Tokyo Big Site has been building co-hosting relationship with “ILA Berlin International Aerospace Show” in Germany as an International partner.

This is a very first time to conclude a memorandum regarding mutual cooperation with a public trade promotion organization.

Detailed report is provided on September 1, 2012 THE JAPAN EXHIBITION NEWS

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