Home World News Projection Mapping Lights Up London For Microsoft’s Cortana Launch

Projection Mapping Lights Up London For Microsoft’s Cortana Launch


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Microsoft launched its digital personal assistant ‘Cortana’ with a dare-devil stunt by BMX trail rider Danny MacAskill. He completed the largest ever loop-the-loop on water, all set to a backdrop of projection-mapped content, live on the River Thames. Video services and projection mapping consultants Bluman Associates were called in by experiential agency Mission to design […]