Tourism Expo Japan 2022

On September 2nd, the in-person edition of Tourism Expo Japan will take place after 4 years of hiatus.
Organized by The Japan Tourism Association, Japan Association of Travel Agents (JATA), and Japan National Tourism Organization (JNTO) Tourism Expo Japan 2022, one of the largest travel-related trade fairs in Japan will take place at Tokyo Big Sight for four days from September 22 to 25. This will be the 8th time Tourism Expo Japan to be held in Tokyo.
Under the theme of “Restart – the New Era Challenge” exhibitors from more than 70 countries and regions around the world and 47 prefectures in Japan will participate, aiming to contribute to the recovery of travel demand, the revival and regeneration of the tourism industry, and the economy in order to help revive the tourism industry, which was severely damaged by the COVID-19 pandemic.
Since the pandemic, new types of resources and initiatives have been developed taking into account the diversity of ways to enjoy travel, including sustainable tourism.
Each booth will have special events promoting the regional specialties and features.
The first-time exhibitor – the Taisetsu area, centered in Asahikawa City in Hokkaido, will be offering VR experience of winter camping making it possible to enjoy a virtual experience of the heavy snow area while sitting in a camping chair.
The Saudi Arabian National Tourism Organization will be exhibiting for the first time from overseas. A photo booth for chroma key photography will be set up, allowing visitors to take photos with their favorite Saudi Arabian scenery in the background.