Effective Utilization of Exhibition as Marketing strategy
Supervised by Japan External Trade Organization (JETRO)
Bible for exhibitors.
|Issuance||end of July 2006.|
|Format||B5 Size, 300 pages approx.|
execution plan, embodiment making plan and the country, the overseas exhibition strategy construction, and the example case studies/booth design & stage demonstration production case report/practice for the sales improvement, etc.