{"id":19788,"date":"2014-11-07T00:02:21","date_gmt":"2014-11-06T15:02:21","guid":{"rendered":"http:\/\/www.eventindustrynews.co.uk\/?p=48990"},"modified":"2014-11-07T00:02:21","modified_gmt":"2014-11-06T15:02:21","slug":"transformers-the-age-of-extension","status":"publish","type":"post","link":"https:\/\/www.eventbiz.net\/english\/?p=19788","title":{"rendered":"Transformers: the age of extension"},"content":{"rendered":"<p>Organising an event is both challenging and stressful. Event managers are not only accountable for crucial planning and logistical decisions, they must also ensure their event is promoted sufficiently early to attract attendees \u2013 but must often rely on programme information that is incomplete and evolving. With the concurrent need to satisfy high-level commercial objectives [&#8230;]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Organising an event is both challenging and stressful. Event managers are not only accountable for crucial planning and logistical decisions, they must also ensure their event is promoted sufficiently early to attract attendees \u2013 but must often rely &#8230;<\/p>\n","protected":false},"author":4,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[19],"tags":[],"class_list":{"0":"post-19788","1":"post","2":"type-post","3":"status-publish","4":"format-standard","6":"category-world-news"},"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Transformers: the age of extension - Exhibition &amp; MICE<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.eventbiz.net\/english\/?p=19788\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Transformers: the age of extension - Exhibition &amp; MICE\" \/>\n<meta property=\"og:description\" content=\"Organising an event is both challenging and stressful. Event managers are not only accountable for crucial planning and logistical decisions, they must also ensure their event is promoted sufficiently early to attract attendees \u2013 but must often rely ...\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.eventbiz.net\/english\/?p=19788\" \/>\n<meta property=\"og:site_name\" content=\"Exhibition &amp; MICE\" \/>\n<meta property=\"article:published_time\" content=\"2014-11-06T15:02:21+00:00\" \/>\n<meta name=\"author\" content=\"kevin\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"kevin\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.eventbiz.net\\\/english\\\/?p=19788#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.eventbiz.net\\\/english\\\/?p=19788\"},\"author\":{\"name\":\"kevin\",\"@id\":\"https:\\\/\\\/www.eventbiz.net\\\/english\\\/#\\\/schema\\\/person\\\/f091afd3e3bea7ca736b6f7dc47a2197\"},\"headline\":\"Transformers: the age of extension\",\"datePublished\":\"2014-11-06T15:02:21+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.eventbiz.net\\\/english\\\/?p=19788\"},\"wordCount\":59,\"articleSection\":[\"World News\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.eventbiz.net\\\/english\\\/?p=19788\",\"url\":\"https:\\\/\\\/www.eventbiz.net\\\/english\\\/?p=19788\",\"name\":\"Transformers: the age of extension - Exhibition &amp; MICE\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.eventbiz.net\\\/english\\\/#website\"},\"datePublished\":\"2014-11-06T15:02:21+00:00\",\"author\":{\"@id\":\"https:\\\/\\\/www.eventbiz.net\\\/english\\\/#\\\/schema\\\/person\\\/f091afd3e3bea7ca736b6f7dc47a2197\"},\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.eventbiz.net\\\/english\\\/?p=19788#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.eventbiz.net\\\/english\\\/?p=19788\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.eventbiz.net\\\/english\\\/?p=19788#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"\u30db\u30fc\u30e0\",\"item\":\"https:\\\/\\\/www.eventbiz.net\\\/english\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Transformers: the age of extension\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.eventbiz.net\\\/english\\\/#website\",\"url\":\"https:\\\/\\\/www.eventbiz.net\\\/english\\\/\",\"name\":\"Exhibition &amp; MICE\",\"description\":\"\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.eventbiz.net\\\/english\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/www.eventbiz.net\\\/english\\\/#\\\/schema\\\/person\\\/f091afd3e3bea7ca736b6f7dc47a2197\",\"name\":\"kevin\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/d3dd0239147773700b7af56b8e75869cb0ecc828a1bfe3b263f73d1be8ab401b?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/d3dd0239147773700b7af56b8e75869cb0ecc828a1bfe3b263f73d1be8ab401b?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/d3dd0239147773700b7af56b8e75869cb0ecc828a1bfe3b263f73d1be8ab401b?s=96&d=mm&r=g\",\"caption\":\"kevin\"},\"url\":\"https:\\\/\\\/www.eventbiz.net\\\/english\\\/?author=4\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Transformers: the age of extension - Exhibition &amp; MICE","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.eventbiz.net\/english\/?p=19788","og_locale":"en_US","og_type":"article","og_title":"Transformers: the age of extension - Exhibition &amp; MICE","og_description":"Organising an event is both challenging and stressful. 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