{"id":28467,"date":"2024-05-16T15:34:42","date_gmt":"2024-05-16T06:34:42","guid":{"rendered":"https:\/\/www.eventbiz.net\/english\/?p=28467"},"modified":"2024-05-16T15:34:42","modified_gmt":"2024-05-16T06:34:42","slug":"jcma-lecture-on-sustainability-with-a-focus-on-operational-policy-mice-news","status":"publish","type":"post","link":"https:\/\/www.eventbiz.net\/english\/?p=28467","title":{"rendered":"JCMA: Lecture on Sustainability With a Focus on Operational Policy (MICE News)"},"content":{"rendered":"<p>On March 6, Tokyo-based MICE news media POP Inc. covered the Japan Convent on Management Association (JCMA) Human Resources Development Committee\u2019s 2<sup>nd<\/sup> Member-oriented Training Seminar at SHAKOBA in Tokyo. The conference was conducted in a hybrid format, with approximately 50 participants offline and 70 online.<br \/>\nThe event\u2019s theme was \u201cApproaches to sustainable MICE through business operations.\u201d Vice Chair of the Human Resources Development Committee, Koji Okuno, explained the purpose of the seminar. \u201cSustainability efforts need to be promoted in cooperation with stakeholders,\u201d Okuno stated. \u201cWhile what must be done varies depending on business sectors such as management and operations, for this event, the focus is on operations, consisting of content which can be directly connected to business operations and which sales representatives can propose to their clients.\u201d<\/p>\n<p>Kazuko Toda, Director of the Convention Division of the Tokyo Convention &amp; Visitors Bureau, presented the keynote speech, entitled \u201cRegarding the Tokyo Metropolitan Government\u2019s initiatives and policies for hosting sustainable MICE.\u201d In recent years, cases have emerged in which a region\u2019s sustainability initiatives have become a requirement for organizers when selecting venues for international conferences. In response to this, Director Toda outlined Tokyo\u2019s efforts to develop hands-on programs that contribute to sustainability, to set up a support desk for organizers, and to provide a tool to estimate CO<sup>2<\/sup> emissions as a result of MICE. She also emphasized that since there are worries that sustainability projects are costly, the government will actively support such projects by establishing a subsidy program for environmentally friendly MICE. Director Toda added, \u201cCollaboration with stakeholders is the most important factor for sustainable MICE. We would like to establish Tokyo as a sustainable MICE city while listening to the opinions of organizers. Furthermore, in the future, we also plan to consider initiatives that target not only organizers, but also MICE facility operators, visitors, and exhibitors.\u201d<\/p>\n<p>On the corporate side, JTB Communication Design presented its \u201cCO<sup>2<\/sup> Zero MICE,\u201d which can power electricity used at events with renewable energy. In addition, the Imperial Hotel showcased \u201cSomething Sustainable for Banquets,\u201d the company\u2019s banquet sustainability initiative, and SHOEI introduced its reusable booth displays.<br \/>\nIn addition, the JCMA\u2019s SDGs Promotion Committee shared the results of a survey on sustainability efforts conducted among its member companies. The responses indicated that more than 60% of initiatives were environmentally-oriented. As for issues and hurdles, the respondents cited the difficulty of understanding the amount of emissions for the entire event industry, which is subject to scope 3, permeation of efforts within the company, and comprehension by organizers and stakeholders.<br \/>\nHuman Resources Development Committee Chairman Shiro Honda concluded, \u201cThrough each presentation, two axes were clarified: what the industry as a whole should address and what individual companies can do.\u201d He expressed enthusiasm for holding more sustainability-themed seminars in the future.<\/p>\n<p>During the training seminar, members of the Human Resource Development Committee were assigned duties that differed from their daily tasks. Yoshimasa Horaguchi of KISSEI COMTEC Co., Ltd., an equipment rental and network infrastructure facilities company, stated, \u201cI was in charge of cameras for live streaming. I would switch between speakers and feature speakers according to the content on the screen. We had discussed and decided in advance that speakers would be shown from the chest up while speaking and that we would pan in before they began, but I improvised the other details. It was a fresh and interesting experience for me because I never operate the behind-the-scenes of an event; I usually only get to see it. I also learned that it\u2019s a difficult job since I believe that professionals in filming switch scenes based on facial expressions and stories.\u201d The assignment of each duty was chosen by discussion among the committee members, and switcher and live streaming table were the most popular positions.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>On March 6, Tokyo-based MICE news media POP Inc. covered the Japan Convent on Management Association (JCMA) Human Resources Development Committee\u2019s 2nd Member-oriented Training Seminar at SHAKOBA in Tokyo. The conference was conducted in a hybrid format, with approximately 50 participants offline and 70 online. The event\u2019s theme was \u201cApproaches to sustainable MICE through business [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":28472,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[106],"tags":[],"class_list":{"0":"post-28467","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-news"},"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>JCMA: Lecture on Sustainability With a Focus on Operational Policy (MICE News) - Exhibition &amp; MICE<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.eventbiz.net\/english\/?p=28467\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"JCMA: Lecture on Sustainability With a Focus on Operational Policy (MICE News) - Exhibition &amp; MICE\" \/>\n<meta property=\"og:description\" content=\"On March 6, Tokyo-based MICE news media POP Inc. covered the Japan Convent on Management Association (JCMA) Human Resources Development Committee\u2019s 2nd Member-oriented Training Seminar at SHAKOBA in Tokyo. The conference was conducted in a hybrid format, with approximately 50 participants offline and 70 online. The event\u2019s theme was \u201cApproaches to sustainable MICE through business [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.eventbiz.net\/english\/?p=28467\" \/>\n<meta property=\"og:site_name\" content=\"Exhibition &amp; MICE\" \/>\n<meta property=\"article:published_time\" content=\"2024-05-16T06:34:42+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.eventbiz.net\/english\/wp-content\/uploads\/sites\/2\/2024\/05\/jcma.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"324\" \/>\n\t<meta property=\"og:image:height\" content=\"160\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"kevin\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"kevin\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.eventbiz.net\/english\/?p=28467#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.eventbiz.net\/english\/?p=28467\"},\"author\":{\"name\":\"kevin\",\"@id\":\"https:\/\/www.eventbiz.net\/english\/#\/schema\/person\/f091afd3e3bea7ca736b6f7dc47a2197\"},\"headline\":\"JCMA: Lecture on Sustainability With a Focus on Operational Policy (MICE News)\",\"datePublished\":\"2024-05-16T06:34:42+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.eventbiz.net\/english\/?p=28467\"},\"wordCount\":640,\"commentCount\":0,\"image\":{\"@id\":\"https:\/\/www.eventbiz.net\/english\/?p=28467#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.eventbiz.net\/english\/wp-content\/uploads\/sites\/2\/2024\/05\/jcma.jpg\",\"articleSection\":[\"News\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/www.eventbiz.net\/english\/?p=28467#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.eventbiz.net\/english\/?p=28467\",\"url\":\"https:\/\/www.eventbiz.net\/english\/?p=28467\",\"name\":\"JCMA: Lecture on Sustainability With a Focus on Operational Policy (MICE News) - Exhibition &amp; MICE\",\"isPartOf\":{\"@id\":\"https:\/\/www.eventbiz.net\/english\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.eventbiz.net\/english\/?p=28467#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.eventbiz.net\/english\/?p=28467#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.eventbiz.net\/english\/wp-content\/uploads\/sites\/2\/2024\/05\/jcma.jpg\",\"datePublished\":\"2024-05-16T06:34:42+00:00\",\"author\":{\"@id\":\"https:\/\/www.eventbiz.net\/english\/#\/schema\/person\/f091afd3e3bea7ca736b6f7dc47a2197\"},\"breadcrumb\":{\"@id\":\"https:\/\/www.eventbiz.net\/english\/?p=28467#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.eventbiz.net\/english\/?p=28467\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.eventbiz.net\/english\/?p=28467#primaryimage\",\"url\":\"https:\/\/www.eventbiz.net\/english\/wp-content\/uploads\/sites\/2\/2024\/05\/jcma.jpg\",\"contentUrl\":\"https:\/\/www.eventbiz.net\/english\/wp-content\/uploads\/sites\/2\/2024\/05\/jcma.jpg\",\"width\":324,\"height\":160},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.eventbiz.net\/english\/?p=28467#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"\u30db\u30fc\u30e0\",\"item\":\"https:\/\/www.eventbiz.net\/english\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"JCMA: Lecture on Sustainability With a Focus on Operational Policy (MICE News)\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.eventbiz.net\/english\/#website\",\"url\":\"https:\/\/www.eventbiz.net\/english\/\",\"name\":\"Exhibition &amp; MICE\",\"description\":\"\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.eventbiz.net\/english\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/www.eventbiz.net\/english\/#\/schema\/person\/f091afd3e3bea7ca736b6f7dc47a2197\",\"name\":\"kevin\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/secure.gravatar.com\/avatar\/d3dd0239147773700b7af56b8e75869cb0ecc828a1bfe3b263f73d1be8ab401b?s=96&d=mm&r=g\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/d3dd0239147773700b7af56b8e75869cb0ecc828a1bfe3b263f73d1be8ab401b?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/d3dd0239147773700b7af56b8e75869cb0ecc828a1bfe3b263f73d1be8ab401b?s=96&d=mm&r=g\",\"caption\":\"kevin\"},\"url\":\"https:\/\/www.eventbiz.net\/english\/?author=4\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"JCMA: Lecture on Sustainability With a Focus on Operational Policy (MICE News) - Exhibition &amp; MICE","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.eventbiz.net\/english\/?p=28467","og_locale":"en_US","og_type":"article","og_title":"JCMA: Lecture on Sustainability With a Focus on Operational Policy (MICE News) - Exhibition &amp; MICE","og_description":"On March 6, Tokyo-based MICE news media POP Inc. covered the Japan Convent on Management Association (JCMA) Human Resources Development Committee\u2019s 2nd Member-oriented Training Seminar at SHAKOBA in Tokyo. The conference was conducted in a hybrid format, with approximately 50 participants offline and 70 online. The event\u2019s theme was \u201cApproaches to sustainable MICE through business [&hellip;]","og_url":"https:\/\/www.eventbiz.net\/english\/?p=28467","og_site_name":"Exhibition &amp; MICE","article_published_time":"2024-05-16T06:34:42+00:00","og_image":[{"width":324,"height":160,"url":"https:\/\/www.eventbiz.net\/english\/wp-content\/uploads\/sites\/2\/2024\/05\/jcma.jpg","type":"image\/jpeg"}],"author":"kevin","twitter_card":"summary_large_image","twitter_misc":{"Written by":"kevin","Est. reading time":"3 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.eventbiz.net\/english\/?p=28467#article","isPartOf":{"@id":"https:\/\/www.eventbiz.net\/english\/?p=28467"},"author":{"name":"kevin","@id":"https:\/\/www.eventbiz.net\/english\/#\/schema\/person\/f091afd3e3bea7ca736b6f7dc47a2197"},"headline":"JCMA: Lecture on Sustainability With a Focus on Operational Policy (MICE News)","datePublished":"2024-05-16T06:34:42+00:00","mainEntityOfPage":{"@id":"https:\/\/www.eventbiz.net\/english\/?p=28467"},"wordCount":640,"commentCount":0,"image":{"@id":"https:\/\/www.eventbiz.net\/english\/?p=28467#primaryimage"},"thumbnailUrl":"https:\/\/www.eventbiz.net\/english\/wp-content\/uploads\/sites\/2\/2024\/05\/jcma.jpg","articleSection":["News"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/www.eventbiz.net\/english\/?p=28467#respond"]}]},{"@type":"WebPage","@id":"https:\/\/www.eventbiz.net\/english\/?p=28467","url":"https:\/\/www.eventbiz.net\/english\/?p=28467","name":"JCMA: Lecture on Sustainability With a Focus on Operational Policy (MICE News) - Exhibition &amp; MICE","isPartOf":{"@id":"https:\/\/www.eventbiz.net\/english\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.eventbiz.net\/english\/?p=28467#primaryimage"},"image":{"@id":"https:\/\/www.eventbiz.net\/english\/?p=28467#primaryimage"},"thumbnailUrl":"https:\/\/www.eventbiz.net\/english\/wp-content\/uploads\/sites\/2\/2024\/05\/jcma.jpg","datePublished":"2024-05-16T06:34:42+00:00","author":{"@id":"https:\/\/www.eventbiz.net\/english\/#\/schema\/person\/f091afd3e3bea7ca736b6f7dc47a2197"},"breadcrumb":{"@id":"https:\/\/www.eventbiz.net\/english\/?p=28467#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.eventbiz.net\/english\/?p=28467"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.eventbiz.net\/english\/?p=28467#primaryimage","url":"https:\/\/www.eventbiz.net\/english\/wp-content\/uploads\/sites\/2\/2024\/05\/jcma.jpg","contentUrl":"https:\/\/www.eventbiz.net\/english\/wp-content\/uploads\/sites\/2\/2024\/05\/jcma.jpg","width":324,"height":160},{"@type":"BreadcrumbList","@id":"https:\/\/www.eventbiz.net\/english\/?p=28467#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"\u30db\u30fc\u30e0","item":"https:\/\/www.eventbiz.net\/english\/"},{"@type":"ListItem","position":2,"name":"JCMA: Lecture on Sustainability With a Focus on Operational Policy (MICE News)"}]},{"@type":"WebSite","@id":"https:\/\/www.eventbiz.net\/english\/#website","url":"https:\/\/www.eventbiz.net\/english\/","name":"Exhibition &amp; MICE","description":"","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.eventbiz.net\/english\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/www.eventbiz.net\/english\/#\/schema\/person\/f091afd3e3bea7ca736b6f7dc47a2197","name":"kevin","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/secure.gravatar.com\/avatar\/d3dd0239147773700b7af56b8e75869cb0ecc828a1bfe3b263f73d1be8ab401b?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/d3dd0239147773700b7af56b8e75869cb0ecc828a1bfe3b263f73d1be8ab401b?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/d3dd0239147773700b7af56b8e75869cb0ecc828a1bfe3b263f73d1be8ab401b?s=96&d=mm&r=g","caption":"kevin"},"url":"https:\/\/www.eventbiz.net\/english\/?author=4"}]}},"_links":{"self":[{"href":"https:\/\/www.eventbiz.net\/english\/index.php?rest_route=\/wp\/v2\/posts\/28467","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.eventbiz.net\/english\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.eventbiz.net\/english\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.eventbiz.net\/english\/index.php?rest_route=\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/www.eventbiz.net\/english\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=28467"}],"version-history":[{"count":2,"href":"https:\/\/www.eventbiz.net\/english\/index.php?rest_route=\/wp\/v2\/posts\/28467\/revisions"}],"predecessor-version":[{"id":28476,"href":"https:\/\/www.eventbiz.net\/english\/index.php?rest_route=\/wp\/v2\/posts\/28467\/revisions\/28476"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.eventbiz.net\/english\/index.php?rest_route=\/wp\/v2\/media\/28472"}],"wp:attachment":[{"href":"https:\/\/www.eventbiz.net\/english\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=28467"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.eventbiz.net\/english\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=28467"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.eventbiz.net\/english\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=28467"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}