{"id":9244,"date":"2013-03-14T20:09:11","date_gmt":"2013-03-14T11:09:11","guid":{"rendered":"http:\/\/www.exhibitionindustrynews.co.uk\/?p=2242"},"modified":"2013-03-14T20:09:11","modified_gmt":"2013-03-14T11:09:11","slug":"etherlive-focuses-on-maximising-revenue-from-content-for-events-at-international-confex","status":"publish","type":"post","link":"https:\/\/www.eventbiz.net\/english\/?p=9244","title":{"rendered":"Etherlive focuses on maximising revenue from content for events at International Confex"},"content":{"rendered":"

\"Etherlive<\/p>\n

Etherlive, temporary IT specialist for the event sector, will be sharing best practices at International Confex focusing on how technology can help realise incremental revenues at events.<\/p>\n

Etherlive\u2019s director Tom McInerney will be speaking on March 19th to encourage event organisers to maximise rev<\/p>\n

enue through technology and effective use of content.<\/p>\n

McInerney\u2019s presentation will highlight how planners can drive revenues and enhance the customer experience by making the most of investments in infrastructure that go further than just providing Wi-Fi and internet connectivity. The session explores how organisers can:<\/p>\n

\u00b7 Tap into sponsorship revenues through localised Wi-Fi<\/p>\n

\u00b7 Charge for content through live video streaming and video on demand<\/p>\n

\u00b7 Create maximum exposure through use of social media<\/p>\n

\u00b7 Re-sell content after the event<\/p>\n

\u00b7 Utilise technology by introducing contactless payment for transactions of products and services<\/p>\n

The demand for content re-use is underlined by Etherlive\u2019s recent work at the Green Events & Innovations Conference which took place on 7th March 2013. Partnering with A Greener Festival, Bucks New Uni and the Association of Independent Festivals, a live online stream of the conference allowed remote viewers to pose questions and join in with the discussion.<\/p>\n

The Confex session, arranged by the Association of Event Organisers is geared towards corporate event organisers, production companies, and HBA\u2019s.<\/p>\n

Etherlive is a respected specialist for temporary IT installations at a wide range of events, from The London Medi<\/p>\n

a Centre at One Great George Street for the 2012 Olympic and Paralympic Games to corporate conferences and large-scale festivals.<\/p>\n

Tom McInerney, director of Etherlive, said: \u201cWe have reached a critical inflection point within events; technology is becoming part of organisers\u2019 vocabulary. This session will illustrate how events can move beyond just providing production support but also generate significant incremental revenue, maximising opportunities that exist.\u201d\n<\/p>\n

The post Etherlive focuses on maximising revenue from content for events at International Confex<\/a> appeared first on Exhibition Industry News<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"

Etherlive, temporary IT specialist for the event sector, will be sharing best practices at International Confex focusing on how technology can help realise incremental revenues at events. Etherlive\u2019s director Tom McInerney will be speaking on March 19th to encourage event organisers to maximise rev enue through technology and effective use of content. McInerney\u2019s presentation will […]<\/p>\n

The post Etherlive focuses on maximising revenue from content for events at International Confex<\/a> appeared first on Exhibition Industry News<\/a>.<\/p>\n","protected":false},"author":1,"featured_media":2243,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[19],"tags":[],"class_list":{"0":"post-9244","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-world-news"},"acf":[],"yoast_head":"\nEtherlive focuses on maximising revenue from content for events at International Confex - Exhibition & MICE<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.eventbiz.net\/english\/?p=9244\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Etherlive focuses on maximising revenue from content for events at International Confex - Exhibition & MICE\" \/>\n<meta property=\"og:description\" content=\"Etherlive, temporary IT specialist for the event sector, will be sharing best practices at International Confex focusing on how technology can help realise incremental revenues at events. Etherlive\u2019s director Tom McInerney will be speaking on March 19th to encourage event organisers to maximise rev enue through technology and effective use of content. 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